Business Administration (M.B.A.)

Degree Concentrations

Artificial Intelligence

Business Analytics

Dietetics Concentration

Digital Marketing Concentration

Healthcare Management Concentration

Management Concentration 

Strategic Leadership Concentration

Program Learning Outcomes

Graduates from Messiah’s MBA program can:

  1. Integrate theories, models, and principles to effectively lead organizations in dynamic business environments.
  2. Analyze problems and utilize decision-making techniques to solve complex business challenges.
  3. Demonstrate competency to lead and serve in their chosen area of business expertise.
  4. Articulate how faith inspires, informs, and gives purpose and meaning to business. 
  5. Demonstrate intercultural competence, ethics, and teamwork in achieving business outcomes.

Degree Requirements (36-46 credits)

Program Core Requirements (27 credits):

ACCT 501Managerial Accounting & Finance

3
BUSA 501Business Strategy and Execution

3
BUSA 505Business Analytics

3
BUSA 510Innovation and Entrepreneurship

3
BUSA 570Human Resource Management

3
BUSA 590Management Capstone

3
ECON 501Global Business and Economic Development

3
LEAD 550Organizational Effectiveness

3
MRKT 515Marketing Strategy

3

*For the Healthcare Management concentration, LEAD 505 is taken instead of BUSA 570 and HLTH 500 may be taken instead of BUSA 505.

**B or higher in a UG finance course within the past five years can waive ACCT 501. If ACCT 501 is waived, students will replace with any BUSA or MRKT course not already required for their degree.

Dietetics Concentration:

Option 1: Completion of Messiah University's Dietetic Internship (19 credits)

Option 2: Completion of an ACEND-approved, credit-bearing (minimum of 9 graduate level credits) Dietetic Internship.

Verification Statement and official transcript are required. All other graduate-level transfer credit policies are applicable.

Artificial Intelligence Concentration (9 credits)

BUSA 542Concepts in Artificial Intelligence

3
BUSA 544Artificial Intelligence Solutions

3
BUSA 546Artificial Intelligence Law, Ethics, and Policy

3

Business Analytics Concentration (9 credits)

BUSA 542Concepts in Artificial Intelligence

3
BUSA 562Applications of Business Analytics

3
MRKT 550Marketing Analytics

3

Digital Marketing Concentration (9 credits)

MRKT 530Digital Marketing

3
MRKT 540Social Media Strategy

3
MRKT 550Marketing Analytics

3

Healthcare Management Concentration (9 credits):

 
HLTH 506Bioethics

3
HLTH 631Health Policy and Legal Aspects of Healthcare

3
HLTH 640Economics of Healthcare

3

Management Concentration (9 credits):

3 Electives in Business and Leadership (9)

Strategic Leadership Concentration (9 credits)

LEAD 505Strategic Thinking, Planning and Organizational Change

3
LEAD 530Leading Leaders

3
LEAD 540Followership, Teamwork and Group Dynamics

3